Together lets build an effective program or campaign for you. There are many social media platforms such as Facebook, Twitter, YouTube, Google, LinkedIn and Kijiji that can be very effective for your business. Each platform is connected to the other and they are a valuable tool to engage past, current and future customers while you increase brand presence, increase positive sentiment about your brand and the development of relationships for future partnership opportunities while increasing traffic to your website.
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Social Media Management
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Social Media Set up
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Social Media Mentoring
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Social Media Corporate Training
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Content Generation
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Website Design & Management
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Call Center Solutions
Let us create and daily maintain a presence with you online for the following social media tools and publish current, consistent, compelling content to your followers, family, friends and community.
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· Facebook
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· YouTube
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· Twitter
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· LinkedIn
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· Kijiji
Key Social Media Objectives
· Engage that audience with current, consistent, compelling content
· Facebook has over one billion active users, more than half of whom use Facebook on a mobile device. Accessing these mobile devices is key.
· Increased brand presence across social channels. You want to increase the number of followers on Twitter, number of fans on Facebook, number of comments, number of times your brand is mentioned in blogs and forums, and so on
· Increased positive sentiment about your brand. You want to convert the number of positive mentions while taking note of negative mentions. Has the ratio of positive to negative comments improved?
· Development of relationships for future partnership opportunities. You want to keep track of those with whom you’ve connected, and identify where there may be opportunities to make those relationships benefit your organization. For example, if you’ve connected with someone who may be a great guest on a webinar your company is hosting, include that person into your digital Rolodex, and follow up with him or her when the time is right.
· Increased traffic to your website. You want to guide more visitors to your website, and a great way to do that is with your social media presence. Use Twitter hashtags, Facebook pages, etc. to lead social media audiences to your website. And remember to keep track of where site visitors came from; it’s a smart strategy that provides great insight into your efforts. When it comes to measuring social media, traffic, likes, followers and trending reports will help get a sense of what and where to improve.